High ticket vs low ticket clients with Kenzi Green Design
Episode Summary
In this episode of Brand Your Brain, Robin teams up with Kenzi Green (Kenzi Green Design and co-founder of The Brief Collective), to talk about high ticket versus low ticket design clients. We share personal experiences and discuss red flags to watch out for. The episode is perfect for designers aiming to attract higher-paying clients while maintaining their sanity and professionalism.
Main Discussion:
- Differences in preparation and expectations between high and low ticket clients
- Spotting warning signs in client inquiries
- Using professional tools to maintain boundaries
- Niching down and focusing on specific areas to attract high ticket projects.
- Aligning with clients’ values and being okay with saying no
- Using content to attract the clients you really want to work with
Ready to learn more? Tune in to hear the full episode
“If you’re a client and you don’t know what the future looks like for your brand, why invest thousands of dollars into a result that you’re not even sure whether it’s the right result for you?”Quotes from this Episode
“By declining work because you’re spotting red flags or the budget is way out of what you’re charging, you’re not cutting off future client opportunities; more will come if you’re consistently marketing yourself.”
Resources mentioned in this episode:
In this episode you’re listening to:
Kenzi (Kenzi Green Design)
GUEST
Luxury Brand & Web Designer, Co Founder of The Brief Collective Design Biz Academy & Podcaster at The Unapologetic Designer Podcast
Robin (Brands By Robin)
HOST
Brand Designer and podcaster for designers and online service providers
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